Case Studies – Analysis

Question description

This
assignment comprises of two case studies.
Case
Study 1: Blockbuster Acquires Movielink: A Growth Strategy 
Case
Study 2: Under Armour: Working to Stay on Top of Its Game 
Case Study 1: Blockbuster Acquires Movielink: A Growth Strategy
Read
the case study located on page 72 of the section titled Case Studies in your textbook and prepare a 3- to 4-page
report in a Microsoft Word document, based on the following situation:
As the
investment community watches to see if Blockbuster will be able to sustain a
double-digit growth rate under the new direction, the CEO is reviewing his
actions as the strategic leader of Blockbuster over the past couple of years.
The CEO has asked you to analyze the effects that his decisions have had on the
company and to make suggestions to enhance their impact on the organization.
Your
report should address the following key strategic issues:
Define and discuss some of the
steps taken by the CEO to demonstrate that Blockbuster is not overly
dependent on acquisitions to fuel the company’s growth.
Contrasting previous CEO
leadership with the latest CEO, what results are expected as the
organizational culture evolves under the latest CEO’s direction?
Outline suggestions to further
stimulate strategic entrepreneurship (internal innovation) at Blockbuster.
Suggest other recommendations
you can make to improve the latest CEO’s effectiveness and drive
performance results to meet stakeholder expectations.
Case Study 2: Under Armour: Working to Stay on Top of Its Game
Read
the case study located on page 410 of the section titled Case Studies in your textbook and prepare a 3- to 4-page
report in a Microsoft Word document, based on the following situation. You could
append this report to the report you prepared forCase study 1.
You
are scheduled to interview with the Board of Directors for the open Chief
Operating Officer position at Under Armour. To fill such a key executive role
at the company, you know Jeffries will expect you to be completely familiar
with the specialty retail industry environment and to have fully researched the
internal conditions at Under Armour.
In
addition, to really stand out, you will need to offer solutions to the most
pressing competitive and strategic issues facing the company.
With
the meeting just days ahead, you decide to sit down and review your notes on
the following key discussion points:
Outline the greatest
environmental threats that have immediate implications for Under Armour.
Discuss the greatest
opportunities available in the marketplace for Under Armour to pursue?
Explain Under Armour’s greatest
organizational strengths and weaknesses?
Outline how can Under Armour’s
strengths be used to deflect environmental threats and take advantage of
opportunities to further the company’s success in the industry?
State what can be done to
overcome the company’s weaknesses?
Support
your responses with examples.
Cite
any sources in APA format.
Submit
your document to the W4 Assignment 2 Dropbox by Tuesday, June 24, 2014.

Assignment 2 Grading Criteria

Maximum Points

Case Study 1: Blockbuster Acquires Movielink: A Growth Strategy

Defined and discussed
some of the steps taken by the latest CEO to demonstrate that Blockbuster is
not overly dependent on acquisitions to fuel the company’s growth.

5

Contrasted previous
CEO leadership with the latest CEO and defined what results are expected as
the organizational culture evolves under the latest CEO’s direction.

5

Outlined suggestions
to further stimulate strategic entrepreneurship (internal innovation) at
Blockbuster.

5

Suggested other
recommendations to improve the latest CEO’s effectiveness and drive
performance results to meet stakeholder expectations.

5

Case Study 2: Under Armour: Working to Stay on Top of Its Game

Outlined the greatest
environmental threats that have immediate implications for Under Armour.

5

Discussed the greatest
opportunities available in the marketplace for Under Armour to pursue.

5

Explained Under
Armour’s greatest organizational strengths and weaknesses.

5

Outlined how Under
Armour’s strengths can be used to deflect environmental threats and take
advantage of opportunities to further the company’s success in the industry.

5

Stated what could be
done to overcome the company’s weaknesses.

5

Used correct spelling,
grammar, and professional vocabulary. Cited all sources using APA format.

5

Total:

50